Key Responsibilities and Required Skills for a Job Posting Officer

🎯 Role Definition

A Job Posting Officer is the architect and gatekeeper of a company's public-facing career opportunities. This role is central to the Talent Acquisition function, bridging the gap between an internal hiring need and the external talent market. More than just an administrative function, this position requires a blend of creativity, technical savvy, and meticulous attention to detail. The officer crafts compelling narratives that not only detail a job's requirements but also sell the company's vision and culture. They are strategists, analyzing which channels yield the best candidates, and guardians of the brand, ensuring every posting is a perfect representation of the organization. Ultimately, their work is the very first impression a potential employee has of the company, making their contribution vital to building a world-class team.

📈 Career Progression

Typical Career Path

Entry Point From:

HR Assistant or Coordinator
Administrative Assistant
Junior Content Writer or Copywriter
Marketing Assistant

Advancement To:

Talent Acquisition Specialist / Recruiter
Employer Branding Specialist
HR Generalist
Recruitment Marketing Manager

Lateral Moves:

Recruitment Coordinator
HR Coordinator
Social Media Coordinator (with a recruitment focus)

Core Responsibilities

Primary Functions

Draft, review, and meticulously edit job descriptions in close collaboration with Hiring Managers and Talent Acquisition Partners to ensure they are accurate, inclusive, compelling, and free of bias.
Manage the end-to-end process of distributing and posting job advertisements across a diverse portfolio of platforms, including the company careers page, LinkedIn, Indeed, Glassdoor, and various niche or industry-specific job boards.
Act as a brand steward, developing and maintaining a consistent and engaging employer brand voice and tone across all job postings to ensure alignment with company culture and marketing guidelines.
Proactively monitor the performance of all active job postings, tracking key metrics such as view counts, click-through rates, and application volume to analyze effectiveness and inform future strategy.
Conduct regular, systematic audits of all live job postings to confirm information is current, application links are active, and listings are closed promptly once a position is filled or put on hold.
Utilize the Applicant Tracking System (ATS) to its full potential for posting, tracking, and managing job requisitions and the corresponding flow of candidates.
Research and identify new and emerging job boards, social media platforms, and other innovative recruitment channels to expand our talent reach and attract a diverse pool of qualified candidates.
Apply SEO (Search Engine Optimization) best practices to all job posting content, strategically using relevant keywords and formatting to increase visibility and attract a high volume of organic applicants.
Collaborate with internal marketing and communications teams to create and distribute engaging recruitment content, including social media posts and visuals, to promote key roles and hiring campaigns.
Maintain an organized and up-to-date digital library of job description templates, ensuring they are easily accessible and regularly reviewed for compliance and relevance.
Guarantee that all job postings and recruitment advertising materials are fully compliant with Equal Employment Opportunity (EEO) regulations and all other local and national legal standards.
Manage and track the budget allocated for job board postings and recruitment advertising campaigns, providing analysis to ensure a strong return on investment.
Generate and present regular, data-driven reports to the Talent Acquisition team on posting activity, channel effectiveness, and cost-per-application/hire metrics.
Serve as a helpful and professional primary point of contact for basic inquiries from candidates regarding job postings, providing timely and accurate information.
Perform initial screening of applications against minimum qualifications for high-volume roles, helping to build a qualified shortlist for the recruitment team.
Partner with recruiters to deeply understand the unique requirements and selling points of each role, translating those key attributes into persuasive and attractive ad copy.
Coordinate international job postings as required, taking into account local language translations, currency, and specific legal requirements for each region.
Assist in the development and tactical execution of targeted recruitment marketing campaigns for hard-to-fill or business-critical positions.
Stay consistently informed on industry trends and best practices in job advertising, employer branding, and candidate attraction strategies to keep our approach fresh and competitive.
Skillfully format job descriptions using basic HTML or other formatting tools to ensure they are visually appealing, well-structured, and easy to read on various devices and platforms.

Secondary Functions

Support the recruitment coordination team with interview scheduling or other logistical tasks during periods of high hiring volume.
Contribute to broader employer branding projects, such as gathering employee testimonials or writing content for the company's careers blog.
Assist in maintaining the cleanliness and accuracy of candidate data within the Applicant Tracking System (ATS) to ensure data integrity.
Participate actively in team meetings to share insights on labor market trends and candidate feedback gathered from posting responses and interactions.

Required Skills & Competencies

Hard Skills (Technical)

ATS Proficiency: Hands-on experience with at least one major Applicant Tracking System (e.g., Greenhouse, Lever, Workday, Taleo).
Job Board Management: Deep familiarity with the back-end of major job boards like LinkedIn, Indeed, and Glassdoor, including posting and analytics features.
MS Office / Google Suite: High proficiency in word processing (Word/Docs) and spreadsheet (Excel/Sheets) software for drafting, tracking, and reporting.
Basic SEO Knowledge: Understanding of keyword research and on-page optimization principles as they apply to job descriptions.
Excellent Writing & Editing: The ability to write clear, compelling, and grammatically perfect copy tailored to specific audiences.
Data Entry: Fast and accurate data entry skills for managing information across multiple systems.
Basic HTML: Familiarity with basic HTML tags (e.g., <p>, <ul>, <li>, <b>) for formatting text is a strong plus.

Soft Skills

Meticulous Attention to Detail: An exceptional eye for detail to catch errors in grammar, formatting, and information before a posting goes live.
Organizational & Time Management Skills: The ability to juggle multiple postings, deadlines, and stakeholder requests simultaneously in a fast-paced environment.
Strong Communication: Clear and professional written and verbal communication skills for interacting with hiring managers, recruiters, and candidates.
Proactive & Resourceful: A self-starter mindset with the ability to independently research solutions and anticipate team needs.
Collaboration & Teamwork: A natural ability to work effectively within a team, providing and receiving constructive feedback.
Adaptability: The flexibility to pivot priorities quickly and manage changing requirements without losing momentum.

Education & Experience

Educational Background

Minimum Education:

High School Diploma or equivalent. An Associate's Degree is often preferred.

Preferred Education:

A Bachelor’s Degree is highly advantageous for long-term career progression in the field.

Relevant Fields of Study:

Human Resources
Communications or English
Marketing
Business Administration

Experience Requirements

Typical Experience Range:

1-3 years of experience in a role with relevant responsibilities, such as in HR, recruitment, administration, or marketing communications.

Preferred:

Direct experience within a fast-paced Talent Acquisition or HR department is highly desirable. A demonstrated history of writing content for an external audience is also a significant asset.