Torchora
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Key Responsibilities and Required Skills for Leasing Manager

💰 $75,000 - $115,000

Real EstateProperty ManagementSalesLeadership

🎯 Role Definition

The Leasing Manager is a pivotal leadership role responsible for the entire leasing lifecycle of our premier [Residential/Commercial/Mixed-Use] portfolio. You will be the driving force behind achieving and maintaining optimal occupancy levels, maximizing rental income, and ensuring a superior tenant experience. This position blends strategic marketing, hands-on sales, sharp negotiation, and effective team management to contribute directly to the asset's financial performance and market reputation. We're looking for a proactive and strategic leader to not only manage day-to-day leasing operations but also to innovate and elevate our leasing program to new heights.

📈 Career Progression

Typical Career Path

Entry Point From:

  • Senior Leasing Consultant
  • Assistant Property Manager
  • High-Performing Leasing Agent

Advancement To:

  • Regional Leasing Manager or Director of Leasing
  • Senior Property Manager
  • Asset Manager

Lateral Moves:

  • Property Manager
  • Corporate Housing Manager
  • Real Estate Broker/Agent

Core Responsibilities

Primary Functions

  • Direct, oversee, and manage the entire leasing process from initial lead generation and prospect inquiry through to lease execution and tenant move-in.
  • Develop and implement comprehensive, data-driven marketing and advertising strategies to attract a high volume of qualified prospective tenants and maintain a strong market presence.
  • Conduct in-depth market analysis and competitive surveys to monitor local market trends, rental rates, and concessions, providing strategic recommendations to senior management.
  • Lead, mentor, and motivate a team of leasing consultants, setting clear performance goals, providing ongoing training, and conducting regular performance reviews to ensure a high-functioning sales team.
  • Skillfully negotiate complex lease terms, rental rates, tenant improvements, and concessions with prospective tenants and their representatives to secure favorable terms for the property.
  • Achieve and consistently exceed established leasing and occupancy targets, driving revenue growth and minimizing vacancy loss across the assigned portfolio.
  • Cultivate and maintain strong, positive relationships with current and prospective tenants, acting as a key point of contact to ensure a high level of customer satisfaction and retention.
  • Prepare, review, and execute all lease agreements, addendums, and associated legal documentation, ensuring meticulous accuracy and full compliance with company policies and legal standards.
  • Oversee the meticulous screening and qualification of all tenant applications, including credit, criminal, and rental history checks, to mitigate risk and ensure a high-quality tenant base.
  • Collaborate closely with the Property Manager and maintenance teams to ensure that available units are "market-ready" in a timely manner and that property tours showcase the asset in the best possible light.
  • Manage and maintain the property's online presence, including internet listing services (ILS), social media channels, and the property website, to ensure information is accurate and compelling.
  • Develop and manage the annual leasing and marketing budget, tracking expenditures and analyzing the ROI of all marketing campaigns and initiatives.
  • Generate and present detailed weekly, monthly, and quarterly reports on leasing activity, traffic sources, conversion rates, and occupancy trends to stakeholders and executive leadership.
  • Ensure strict compliance with all applicable local, state, and federal regulations, including Fair Housing laws, ADA, and other relevant real estate ordinances.

Secondary Functions

  • Spearhead resident retention initiatives, collaborating with the property management team to plan and execute community events and communication strategies.
  • Assist the Asset Management team with financial forecasting, variance analysis, and long-term strategic planning for the property.
  • Manage relationships with third-party marketing vendors, brokers, and corporate relocation services to expand lead generation channels.
  • Champion the use of the property management software (e.g., Yardi, RealPage, AppFolio) to ensure data integrity, streamline workflows, and leverage system reporting capabilities.
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  • Coordinate the tenant move-in and move-out processes, ensuring a smooth transition and conducting pre-move-in inspections.
  • Review and approve all leasing-related invoices and commissions, ensuring they are processed accurately and on time.
  • Participate in industry-specific networking events and professional organizations to stay informed of best practices and build a strong professional network.

Required Skills & Competencies

Hard Skills (Technical)

  • Lease Negotiation & Administration: Proven ability to negotiate and structure complex lease agreements for residential or commercial properties.
  • Property Management Software: High proficiency in industry-specific software such as Yardi, RealPage, Entrata, or AppFolio.
  • Financial Acumen: Strong understanding of property-level financial statements, budgeting, P&L, and ROI analysis.
  • Market Analysis: Expertise in conducting competitive market surveys, analyzing demographic data, and identifying market trends.
  • Legal Compliance: Deep knowledge of Fair Housing laws, landlord-tenant laws, and other relevant real estate regulations.
  • CRM & Sales Funnel Management: Experience using CRM systems to track leads, manage sales pipelines, and report on leasing metrics.
  • Digital Marketing: Familiarity with managing Internet Listing Services (ILS), social media marketing, and SEO/SEM for property marketing.

Soft Skills

  • Leadership & Team Management: Demonstrated ability to lead, train, and motivate a sales-oriented team to achieve ambitious goals.
  • Negotiation & Persuasion: Exceptional influencing and negotiation skills with a track record of closing deals.
  • Interpersonal & Communication Skills: Superior verbal and written communication skills, with the ability to build rapport with a diverse range of clients, colleagues, and stakeholders.
  • Sales & Customer-Centric Mindset: A natural sales drive combined with a genuine commitment to providing an outstanding customer experience.
  • Problem-Solving & Conflict Resolution: Adept at identifying issues, analyzing root causes, and implementing effective, diplomatic solutions.
  • Organizational & Time Management: Excellent ability to multitask, prioritize high-impact activities, and manage time effectively in a fast-paced environment.
  • Attention to Detail: Meticulous approach to lease documentation, reporting, and compliance to ensure accuracy and mitigate risk.

Education & Experience

Educational Background

Minimum Education:

Bachelor's Degree in a related field or an equivalent combination of professional experience and education.

Preferred Education:

Bachelor's or Master's Degree. Real Estate License and/or industry certifications (e.g., CAM, CAPS, NALP) are highly desirable.

Relevant Fields of Study:

  • Real Estate
  • Business Administration
  • Marketing
  • Finance

Experience Requirements

Typical Experience Range:

5-8+ years of progressive experience in property leasing or real estate sales, with a minimum of 2-3 years in a management or supervisory capacity.

Preferred:

Demonstrated experience managing the leasing operations for a large-scale, Class-A multifamily community, a significant commercial (office/retail) portfolio, or a new construction lease-up project is highly preferred. A verifiable track record of meeting or exceeding occupancy and revenue goals is essential.

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